EDU 702 – RESEARCH METHODOLOGY
By Dr Teoh Sian Hoon
Summary by Norela Elias, Student ID 2009737225
Educational Management and Leadership
Qualitative Research
It is known as a method of inquiry which it can suit many other academic disciplines
in market research and also in other context. The understanding of human behaviour and why do human act in such a way is what a qualitative researcher will look into.